Canadian Poultry’s 4 Under 40 program, our annual program to recognize outstanding young poultry leaders, is back! Once again, we’ll be honouring three producers and one professional in a supporting role under 40 years of age.

The four nominees chosen by a judging panel as this year’s honourees will be featured in our Top 4 Under 40 podcast series this summer, and in a special digital issue of Canadian Poultry in the fall. Nominations close at 11:59 pm on Tuesday, May 31, 2023. Submit a candidate today!

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Poultry meat will be the most important protein source in human diet within five years. As a consequence, global production of broiler meat is rapidly growing to over 125 million tons broiler meat in 2020. A relatively small number of broiler breeders has a major impact on the whole poultry meat chain. The continuing increase in the genetic potential of broilers makes the production of first class chicks increasingly challenging. State of the art management is crucial for a successful flock. Differences in results up to 10 day-old chicks per hen housed are not rare, costing tens of thousands of euros. Information on these differences is vital to everybody involved in breeding.

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