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About Us

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News 
 
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CFC launch bold campaign to promote chicken as the original powerhouse protein

Gen Z and young millennials reminded of chicken's strength benefits through creative 'builtboard' activation in Toronto.


Webinar Speaker Spotlight: Dr. Martine Boulianne

Join Us for the Egg-Centric Learning Series on October 21.


Hurricane Helene hammers U.S. poultry industry

Georgia's poultry operations struggle with power outages, facility damage, and uncertain futures as the aftermath of Helene continues to unfold.


Think Turkey launches Join Thanksgiving Fund for post-secondary students

The new initiative offers $2,500 grants to student groups for on-campus Thanksgiving celebrations, fostering community and connection.


 
 
SPONSORED SPOTLIGHT 
 
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Achieve Uniform Feed Distribution With Chore-Time’s UltraMale Breeder Feeder

Chore-Time’s UltraMale Breeder Feeder ensures fast, uniform feed distribution throughout the house, and it features a patent-pending design for fast, easy feed level adjustment. It offers presentation feeding or stationary trough height with easy male inspection during feeding. A space-saving, single-trough design is suitable for double- or single-sided eating. The UltraMale Feeder promotes longer eating times, resulting in less stress for males and females. Installation and management are simple with customizable lengths up to 600 feet with two motors. The hopper can be installed at the beginning or in the middle of the feed line.

» Learn More
 
Featured 
 
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Canada's major poultry welfare wins

An update on advancements in genetics, welfare research, and consumer awareness in poultry. » Read More...
 
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4 Under 40 Honouree Profile: Mark Ronald

Mark Ronald’s path to industry acclaim began at just 18, setting the stage for a remarkable career in egg farming. » Read More...
 
 
SPONSORED SPOTLIGHT 
 
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Poultry Quality Evaluation: Quality Attributes & Consumer Values

Poultry Quality Evaluation: Quality Attributes and Consumer Values provides a new reference source that covers these aspects with the same scientific authority as texts on traditional poultry meat quality values.

» Shop Now
 
In Case You Missed It 
 
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Halal chicken finds mainstream markets

As Canada’s Muslim population grows, demand for halal chicken expands, pushing it into mainstream outlets and creating opportunities for poultry producers. » Read More...

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Hinke Therrien: From tragedy to triumph

Broiler and turkey producer turned a devastating farm fire into an opportunity for growth, transforming her family's poultry operation with resilience and innovation. » Read More...

 
Events 
 
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IWCA Summit 2024

October 22, 2024 | Virtual Event » Read More...