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Providing guidelines for applying massage to amateur and professional athletes, Sports & Exercise Massage: Comprehensive Care in Athletics, Fitness, & Rehabilitation, 2nd Edition helps you address the challenges of treating clients involved in sports, physical fitness, rehabilitation, and exercise.
In-depth coverage describes common patterns for sports activities, such as running and throwing, and uses the principles of massage to focus on assessment techniques, indications, contraindications, and outcome goals. This edition includes a new chapter on stretching, hundreds of full-colour photos of techniques, and an Evolve companion website with step-by-step videos demonstrating sports massage applications.
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There is no one size fits all solution for social media. Before choosing a platform, you need to know what your goals are. Who are you trying to reach and what you are trying to reach them for? It is important to have these answers before proceeding. To start, Twitter is much less localized than Facebook. Do not mistake your desired demographic having a presence on Twitter for a sign you should be there. Do you have a product or service you can sell to people outside your area? If not, your market is local. Reaching people in a given demographic will not help you if they cannot buy what you are selling. If you only offer in-person treatments, you will want to reach people in your local area.
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Sept 15th, 11 a.m.
The RMTAO will be offering a new webinar to help members better understand massage therapy research. This webinar will be presented by Ruth Werner
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Are massage therapists properly equipped, in their training and informed by evidence, to respond appropriately to patient affect, particularly in advanced care situations?
» Listen now
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