In-house labelling gives companies the flexibility to respond quickly to consumer demand, market conditions and other business challenges. It enables them to label new package SKUs and easily make changes to labels for existing products while freeing themselves from the many constraints of using other labeling solutions, including long lead times and minimum order quantities of labels.
With in-house labelling, companies are masters of their own packaging, printing only the labels they require.
This whitepaper will:
• Examine segmentation in the specialty consumer goods industry
• Provide a brief overview of on-demand labelling
• Assess the business impacts of in-house labeling
• Explore the new technology of affordable inkjet label
See Epson's label and other printing solutions at Graphics Canada. Register and use EPSON19GCE for free admission to the show.
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