Marketing matters; Promising bill for Maine project

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NEWS

State bill could ease road for Whole Ocean’s Maine project

Land-based aquaculture facilities could be exempt from certain building and energy-related codes if a bill recently filed in Maine’s state legislature is approved. » Read more

Cyber attacks cost AKVA US$6M

A cyber attack which caused a shutdown of AKVA Group’s computer system in January this year, cost the aquaculture technology company a total of NOK49.7 million, roughly equivalent to US$6 million. » Read more

Understanding UV systems in RAS

Aran Lavi, vice-president of product and head of sales for Europe and global aquaculture for Atlantium Technologies, shared a few guidelines to help RAS producers make more informed decisions about their UV water treatment systems in his presentation during the Aquaculture Europe 2020 virtual event. » Read more

FEATURE STORY

Marketing matters

Leading RAS companies, both behemoths and niche players, are upping their game in marketing. After an artful pivot from restaurant to retail, they are studying the essence of how consumers make buying decisions. It’s not just about a new distributor or slogan. » Read more

Flushing out off-flavour

Increased water flushing and shorter depuration system hydraulic retention time (HRT) lead to low levels of off-flavour in Atlantic salmon in RAS, according to a recent study by The Conservation Fund Freshwater Institute. » Read more

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