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Sustainable packaging is entering a more disciplined phase in 2026. Ambition alone is no longer enough. As regulatory frameworks evolve and buyers raise expectations, measurable performance and operational execution are now true differentiators. According to Bain & Company, 59% of packaging buyers would consider changing suppliers within three years if sustainability targets are not met.
Today’s manufacturers are seeking packaging solutions that balance performance, cost efficiency and compliance. Lightweight designs, right sized formats, automation compatibility and recyclability within existing recovery systems are essential—not optional. Sustainability must support competitiveness, not operate beside it.
Consumer expectations remain high but practical. Recyclability, recycled content and producer accountability lead purchasing decisions, while adoption accelerates when solutions align with familiar behaviors and established infrastructure.
At Cascades, we help organizations move beyond commitments by structuring sustainable packaging decisions. Through portfolio analysis, ecodesign and life cycle assessment, we deliver circular solutions grounded in real production constraints and regulatory realities. Because sustainable packaging is no longer defined by intent—it’s defined by measurable, system-ready results.
Join us at CPMA, April 29–30, in Toronto to continue the conversation and turn sustainable packaging ambition into action. Visit Cascades at Booth 1128.
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