The steadily rising concern with environmental protection has brought concerns about the amount of plastic we put into landfills and oceans. Durable plastic products, such as vinyl window frames, are in danger of being swept up in government efforts to mitigage these risks. Tony Vella of Vision Extrusions Group and chair of the Vinyl Insitute of Canada has been working hard to educate decision-makers about the difference between durable PVC and single-use plastics. He joins the Conversation to let us know about the proposed federal Plastics Registry, the state of play with the issue generally and his efforts to bring some sanity to the public discussion.