About Us

A message from our sponsor

We know it's a very busy time of the year and we want you to have every opportunity to raise the profile of your new product.

You now have until the end of the year to fine-tune your application and submit your new products for the Canadian Grand Prix New Product Awards. But don't delay any further - submissions must close on December 31, 2023!

Remember - participating in #RCCGrandPrix is the best way to showcase a new-product launch, commemorate your team's dedication to innovation, and share your success with the Canadian retail, grocery and manufacturing industries.
Dec 31, 2023

Registration Deadline
Jan 10, 2024

Submission Deadline
January /
February


Ship required samples as directed
February 2024

Jury tastes and tests all products for evaluation
April 2024

Finalists announced with press release
May 2024

Finalists showcased in Flipp, reebee, and industry publications
May 29, 2024

Winners announced at Canadian Grand Prix Gala
June 2024

Winners featured in Flipp, reebee, and industry publications
SUBMIT YOUR NEW PRODUCT
Submissions close December 31, 2023.
Questions? Contact Pierre Chartier: pchartier@retailcouncil.org | (514) 830-5429

Retail Council of Canada
1881 Yonge Street, Suit 800 Toronto, ON M4S 3C4
416-922-6678 or 1-888-373-8245 | info@retailcouncil.org